Claire Swinarski 

When I was seven years old, I wrote a picture book about a turkey named Mike, and the rest is history. Ever since, I've been scribbling away in various print and online outlets.

In 2016, I launched my company to help businesses simplify their storytelling. I've worked with dozens of entrepreneurs and national brands on their website, newsletter, email, and social media copy. Let's face it--you have better things to do than stare at a blank screen, especially if you're a business owner. 

A graduate from the University of Wisconsin-Madison School of Journalism and Mass Communication, I'm also a freelance journalist whose work has been featured in numerous publications. Some of my bylines include The Washington Post, Vox, Cosmopolitan, Seventeen, Good Housekeeping, Woman's Day, Milwaukee Magazine, Mom.Me, Apartment Therapy, The Week, Bridal Guide, Bride & Groom, Verily, Relevant, and many more. If you'd like to catch me regularly, I write about all things bridal for both and Veil, a midwest-based wedding magazine. I also have a podcast

I eat a lot of burrito bowls and I shamelessly Instagram my lattes. I've read the entire Harry Potter series multiple times--and yes, I'm a Gryffindor. I married my software engineer husband in 2015 after we discovered a mutual passion for stories, sunshine and Jesus. We live with our son Benjamin outside of Milwaukee, Wisconsin. 





"Why should I hire a copywriter?"

 1) Because your business deserves clear, clever writing that tells a story in your voice, not templates you found on Google.

2) Because the #hustle already takes 24 hours--are you telling me you have extra time on your hands you'd like to spend sitting in front of a blank screen, trying to remember what you learned in AP English?

3) Because according to, bad writing costs businesses billions of dollars every year. 


"One day I will find the right words, and they will be simple."

-Jack Kerouac

Lindsay Goldenberg

Editor-In-Chief, Woman Getting Married

Leah Bisch

Stationery Designer

"Since Claire joined our team, she has not only contributed extremely well-written and thoroughly researched pieces, but her tone is always spot-on for our audience. She is deadline oriented and a pleasure to work with. I feel lucky to be able to work with her!"

"Working with Claire was easy and seamless. She was great at helping me infuse more personality and humor into my copy."